BALTIMORE (WJZ) — The NFL will be losing two major advertisers this season.

According to a report from Advertising Age, Pfizer, the makers of erectile dysfunction products Viagra and Cialis, will not be buying advertising time on NFL games for this upcoming season.

Both products will be available as generic drugs in the near future, so Pfizer no longer appears willing to promote the products as name brands.

The NFL will lose about $50 million.

 

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