MIAMI GARDENS, FL - JANUARY 07: Head coach Nick Saban of the Alabama Crimson Tide watches warm-ups before the 2013 Discover BCS National Championship game against the Notre Dame Fighting Irish at Sun Life Stadium on January 7, 2013 in Miami Gardens, Florida. (Photo by Kevin C. Cox/Getty Images)(Photo by Kevin C. Cox/Getty Images)
Armen Keteyian is lead correspondent for 60 Minutes Sports on Showtime and a CBS News correspondent.
Armen joined Ed and Steve to talk about his new book, The System: The Glory and Scandals of Big Time College Football.
Ed asks: Whats at stake? What are coaches paid?
Armen: Money is just poring into the sport, Now teams are organizations and the coaches are the CEOs.
Steve: Paying athletes, only 10 percent making money
Armen: Terrible business model but Schools are now willing to use this as a lost leader because if you catch lightning your donations and enrollment could sky rocket. When you swing and you miss the ramifications are devastating, Tennessee are a good example, and student fees are sky rocketing
Ed: Hypocrisy of NCAA, whats the role of hostess?
Armen: Point of book was to deeply detailed reporting job, Hostess are first face many recruits see and are kind of a secret weapon because of a sexual innuendo because the recruits think the might be able to have a relationship. these relationships at times become sexual even on visits. Kind of an unseen part of the sport but is a huge part